Unleashed is a fetishwear brand founded by designer and maker Eljas van der Meulen, driven by the belief that fetish is not a uniform, but a language of freedom, fantasy, and self-authorship.
Rooted in craftsmanship and imagination, Unleashed creates luxury fetishwear and lingerie that goes beyond function or provocation. Each piece is designed as an invitation: to explore identity, desire, and play without apology. Colour, texture, and form are used deliberately to break away from the traditional monochrome aesthetic of fetish, making space for individuality, joy, and expressive power.
Eljas’ background in designing immersive escape rooms deeply informs the brand’s DNA. Years spent building alternative worlds, narratives, and spatial fantasies translate into garments that feel like portals rather than products. Wearing Unleashed means stepping into a new role, a new story — one shaped by the wearer.
Unleashed exists at the intersection of fetish, art, and nightlife culture. It celebrates those who refuse to be contained, who see fetish as a creative act, and who understand that true liberation begins where imagination is unleashed.